Job Description

Description:

We’re hiring a Digital Marketing Manager to shape and scale our digital strategies to accelerate growth, drive awareness, and expand our reach. This new role is built for a data-savvy creative who thrives at the intersection of innovation, performance marketing, and member-centric storytelling.

You’ll lead cross-functional initiatives to launch impactful campaigns, manage our digital presence, and bring creative and strategic depth to paid media, search, and lifecycle marketing.

Responsibilities:

• Optimize website content and landing pages for organic search performance, improving visibility and enhancing lead generation efforts
• Lead website strategy and content management to deliver seamless, user-centric experiences that drive measurable business results
• Drive integrated search and paid media strategies across SEO, SEM, paid social and digital advertising
• Use audience segmentation and analytics to personalize experiences and drive conversions
• Leverage marketing automation to nurture leads and engage members across their lifecycle
• Conduct keyword research and competitor analysis to implement SEO
• Leverage HTML, CSS, and JavaScript expertise to optimize content, implement tracking tags, and ensure optimal layout and accessibility.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field
• 7+ years of digital marketing experience, including omni-channel campaign management
• Expertise in GA4, Search Console, Google Tag Manager, SEO, SEM, PPC, media placement, and KPI tracking
• Experience with Salesforce or HubSpot
• WordPress or Webflow proficiency
• Knowledge of ADA/WCAG compliance
• Strong skills in Microsoft 365 and project management software
• Adobe Creative Cloud and Figma experience
• Analytical, collaborative, and creatively curious

Why You’ll Love Working Here:

• Purpose-driven team that lives the credit union philosophy: “people helping people”
• Supportive, values-based culture committed to professional growth
• Opportunity to lead digital strategy at a mission-aligned, member-owned organization
• Space to own and innovate across creative and strategic digital initiatives

Featured Benefits:

• Medical, Vision, Dental Insurance
• 401(k)
• Life and Disability Insurance
• Paid Time Off

Posting Window

We will accept applications for 5 business days following the Posting Date, after which the posting may remain open or be removed based upon applications received.

Posting Date: June 4, 2025

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